FOR IMMEDIATE RELEASE

Portland Pet Food Company Returns to SuperZoo as the Original

Pioneer in Shelf-Stable Fresh Pet Meals

New product launches, national retail growth, and a spot on the 2025 Inc. 5000 list mark a breakout year for the human-grade pet food pioneer

Las Vegas, NV – (August 13, 2025) – Portland Pet Food Company, the brand that brought fresh, gently cooked meals to the shelf-stable pet category, returns to SuperZoo (August 13-15) with significant momentum—new product innovation, national retail expansion, and recognition as one of the fastest-growing wet food brands in the country.

Recognized for redefining what shelf-stable pet food can be, Portland Pet Food Company crafts gently cooked, human-grade meals with 11 or fewer whole-food ingredients—no synthetic supplements or artificial fillers. Unlike pouch-based entrants mimicking canned food, PPFC’s recipes look, smell, and taste like real food because they are.

“We weren’t inspired by a trend—we started from scratch in a kitchen, solving real
mealtime challenges for our own pets,” said Founder Katie McCarron. “Now, as the
market catches on to what fresh really means, we’re proud to lead with integrity,
transparency, and results.”

New at SuperZoo: Two Product Launches Built for Pet Parent Needs
At Booth #2503, PPFC will debut:
● Winnie’s Lamb N’ Rice – Inspired by Katie’s own pup, this new meal offers a gentle, novel protein recipe for sensitive stomachs and picky eaters.
● New Multi-Variety 4-Pack (in-store only) – Featuring PPFC’s top-selling Beef, Chicken, Salmon, and Pork recipes, this bundle supports rotational feeding, making it easier for pet parents to vary proteins and support better digestion without complex transitions.

Momentum Backed by Milestones

PPFC arrives at SuperZoo celebrating:
● A place on the 2025 Inc. 5000 list of fastest-growing privately held companies in America
● Growth to over 7,000 retail locations across the U.S., Canada, and Asia

● #1 fastest-selling major brand in the wet dog food category, according to SPINS data, *Among brands with an ACV of at least 30%
● Continued sales velocity in key accounts fueled by rising demand for real-food nutrition 

With strong demand from both consumers and retail partners, PPFC remains focused on offering clean-label, flexible nutrition that works within real-world routines—and doesn't require freezers, fuss, or full diet overhauls.

Built for Retail Success

PPFC’s products are shelf-stable, space-efficient, and proven to deliver strong cost-per-pound trade-up value. The brand helps complement existing kibble purchases rather than cannibalize them, offering retailers an easy way to grow basket size while meeting rising shopper demand
for real-food nutrition.

For more information, visit portlandpetfoodcompany.com.

About Portland Pet Food Company

Portland Pet Food Company (PPFC) is a woman-owned and led business in Portland, Oregon that makes human-grade pet food and treats with 100% U.S.-sourced human-grade ingredients. Founded in 2014 by Katie McCarron after discovering the benefits of human-grade food for her aging dog Rosie, PPFC now offers simple recipes with 11 or fewer ingredients and no preservatives. The company serves pets across the U.S., Canada, and parts of Asia. PPFC has
earned recognition as a Top 10 Social Steward pet food brand by the Pet Sustainability Coalition and recognized by the Upcycled Food Association Certification while being named among the Top 50 Fastest-Growing Women's Businesses in 2025.

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PRESS CONTACT:
portlandpetfoodcompany@jessuppr.com