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FOR IMMEDIATE RELEASE

 Portland Pet Food Company Now Available At The Vitamin Shoppe®

Pet food manufacturer selected as one of the first brands to be available in new pet category

PORTLAND, Ore. (June 21, 2021) – Portland Pet Food Company (PPFC), a manufacturer of human-grade dog meal toppers and treats, is now available at The Vitamin Shoppe®. PPFC was selected as one of the first brands offered as part of The Vitamin Shoppe’s new pet category, available in a select 100 stores around the US.

The Vitamin Shoppe is an omni-channel specialty retailer and wellness lifestyle company with the mission of providing customers with the most trusted products, guidance, and services to help them become their best selves, however they define it. Now, the retailer is providing pet owners with the same assurance of quality and trust in nutritional support products for their pets’ health and wellness.

“We are so excited to join The Vitamin Shoppe,” said Katie McCarron, Founder of PPFC. “The partnership made sense from the start – they want the best for their customers’ health, and we want the best for their customers’ best friends…their dogs! We hope that this expansion gives more pet owners the opportunity to feed their dogs as well as they feed themselves – with delicious, natural foods and no artificial ingredients.”

In the locations where The Vitamin Shoppe’s pet category is being launched, shoppers can find a selection of PPFC’s fresh dog meal toppers, including Rosie’s Beef N’ Rice and Wally’s Salmon N’ Rice, as well as three varieties of natural treats.

Muriel Gonzalez, Chief Merchandising and Marketing Officer at The Vitamin Shoppe, commented: “The Vitamin Shoppe is committed to supporting the lifelong wellness of our customers – and their pets – with trusted products and brands that meet our high-quality standards. We are excited to introduce Portland Pet Food Company’s healthy and innovative products to our pet-loving customers.”

For those looking to find PPFC at The Vitamin Shoppe, PPFC’s store locator will point to the nearest available retail location: https://portlandpetfoodcompany.com/tools/store-locator.

About Portland Pet Food Company

Portland Pet Food Company (PPFC) is a family-owned manufacturer based in Portland, OR. that makes human-grade dog meals and treats with ingredients sourced and made in the US. Its mission is to provide pets with the same quality food that their humans eat. Each product contains 11 ingredients or fewer and is free of any preservatives or artificial ingredients. PPFC, certified as a woman-owned business with the Women's Business Enterprise National Council, was founded in 2014 after Katie McCarron, founder and “Top Dog,” discovered the health benefits of human-grade ingredients through personal experience with her aging dog, Rosie. https://portlandpetfoodcompany.com

About The Vitamin Shoppe®

The Vitamin Shoppe®, a subsidiary of Franchise Group Inc. (NASDAQ: FRG), is a global, omni-channel specialty retailer and wellness lifestyle Company with the mission of providing customers with the most trusted products, guidance, and services to help them become their best selves, however they define it. Based in Secaucus, New Jersey, the Company offers a comprehensive assortment of nutritional solutions, including vitamins, minerals, specialty supplements, herbs, sports nutrition, homeopathic remedies, green living products, and natural beauty aids. In addition to carrying products from approximately 700 national brands, The Vitamin Shoppe offers products from its proprietary brands within its owned and wholesale channels, including: The Vitamin Shoppe®, Vthrive The Vitamin Shoppe™, BodyTech®, BodyTech® Elite, fitfactor Weight Management System™, fitfactor KETO™, plnt®, ProBioCare®, and True Athlete®. In the U.S. the Company conducts business through over 715 company-operated retail stores under The Vitamin Shoppe and Super Supplements banners, and via its website, www.vitaminshoppe.com.

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Please note: In 2022, we introduced healthy, nutritional food cat food! Our salmon and pumpkin flavored cat food and chicken and pumpkin cat food are gently cooked and packaged in retort pouches and can be purchased here on our website.

Healthy Treats, Meals & Toppers